Your kids are growing up in a culture that tells them what they have isn’t enough, and eventually, that who they are isn’t enough. A University of Illinois researcher calls gratitude “almost like an antidote to materialism.” But gratitude doesn’t grow by default. The weeds of entitlement do. This Thanksgiving, three simple things dads can do: be an example, express gratitude for who people are, and build a Thanksgiving tradition. Gratitude is a seed, and you’re the one who pl